Meet the Team

William Rand, Ph.D.

Computer Science

Assistant Professor of Business Management, North Carolina State University

Dr. Rand is an assistant professor of Business Management at North Carolina State University’s Poole College of Management. He is also Director Emeritus of the University of Maryland’s Center for Complexity in Business. William specializes in the use of computational modeling techniques, like agent-based modeling, geographic information systems, social network analysis, and machine learning, to help understand and analyze complex systems, such as the diffusion of innovation, organizational learning, and economic markets. He recently received research awards from Google / WPP, the National Science Foundation and the Marketing Science Institute.

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